Insights, Trends, and Stories

The worldly things that we once enjoyed before may not be the same again after this crisis. Take it to this moment that we live in fear and life’s uncertainty. An unforeseen deadly disease is affecting human lives with chances of taking lives and livelihood in just a snap. But, despite these anxieties and fears, […]

The holidays are finally here! After a long and challenging year, many of us are ready to relax, chow down on delicious meals, and spend time with loved ones—either safely at home or through video call. We all deserve this much-awaited break. Alongside rest, this is also the best time to reflect on what we’ve […]

It’s been a year since we released our video series on Design Thinking. In these three videos, we shared with you the special process behind our work. Despite being a year old, these videos still give fresh insights as to why VCM shines bright, even in the face of a pandemic. Design Thinking for Celebrity […]

Online streaming is booming right now. As mentioned in our previous article, this provides great opportunities for your brand. These days, videos have become the best way to engage with an audience. Live videos in particular provide strong results, getting six times more interactions on average than regular videos. However, podcasts have also become a […]

The holidays have always been the season of shopping—a time of packed malls, rushing carts, and long lines. But despite the Christmas decor and Jose Mari Chan songs arriving on cue last September, the 2020 holiday season will be different than those of past years. With the pandemic causing social distancing regulations and strained finances, […]

Five Things You Can Expect When Working With VCM We at VCM have had the pleasure of working with fantastic clients throughout our 18 years of business. This year, we continue to prove our reputation as a leading celebrity marketing agency in the Philippines by delivering consistently stellar results to all our partners. Here are […]