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November 7, 2025

A VCM Story of Creativity and Connection: Featuring Maris Racal

The Perfect Match: Maris Racal x Sting Energy Drink When it comes to celebrity endorsements, success doesn’t happen overnight. For an agency like Vidanes Celebrity Marketing (VCM), every successful partnership is built on creativity, strategy, and connection. Behind every campaign lies countless hours of brainstorming, brand analysis, and a meticulous selection process from a long […]

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October 30, 2025

Alden Richards x STING: A Partnership Guided by VCM

In today’s entertainment and marketing landscape, finding the right celebrity to represent a brand can be challenging. With rising stars and established names in the spotlight, brands often struggle to identify who truly fits their image and voice. That’s where Vidanes Celebrity Marketing (VCM) comes in, bridging brands and celebrities through strategy, experience, and brand […]

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Recent Blogs

April 23, 2020

VCM’s Endorsement Management Department: Still Rolls Despite ECQ

Updated: Jul 28, 2020 VIDANES Celebrity Marketing (VCM) has been known in the industry as a reliable celebrity source for advertisers that are looking for talents to represent their brand. VCM has a multitude of in-house celebrities; such as Robin Padilla, Jasmine Curtis-Smith, Mikael Daez, Megan Young, Joyce Pring, Baste Duterte and so on, but […]

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