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February 13, 2026

Product Seeding: The Smart Way to Boost Brand Awareness

In today’s competitive digital landscape, brand awareness and influencer marketing go hand in hand. As consumers increasingly rely on social media for product discovery, brands must adopt strategic approaches that keep them visible, relevant, and trusted. One of the most effective strategies is product seeding — and when executed professionally, it becomes a powerful long-term […]

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February 11, 2026

Anne Curtis, James Reid, Kyle Echarri Lead Netflix Philippines’ New Titles in Massive 2026 Slate

Netflix Philippines celebrates 10 years in 2026 with a powerhouse lineup of original films and series featuring Anne Curtis, James Reid, Kyle Echarri, Kathryn Bernardo, and more. As Netflix Philippines marks its 10th anniversary, the streaming giant is unveiling one of its most ambitious and star-studded slates to date. Featuring major Filipino actors, acclaimed directors, […]

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Recent Blogs

May 30, 2020

A Glimpse of Robin Padilla’s Muslim Life

Today marks the first day of Ramadan, the holiest month to our dear Muslim brothers and sisters. During this time, Muslim calls into an increased prayer, charity, fasting and restrain from sinful behavior. One of the famous Muslim celebrity here in our country is Mr. Robin Padilla. Robin started his acting career in ‘90s and […]

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May 29, 2020

Influencer Marketing: The VCM Way

Influencer marketing is booming as companies are increasingly using influencers to make their brand, products or services known to their target audience. As an influencer marketing agency, we have a roster of vloggers, bloggers, content makers, personalities and renowned Philippine celebrities who speak the same language as you and who offer the expertise you seek. […]

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May 29, 2020

Influencer Marketing Amid Pandemic

With the exponential growth in marketing virtually in the last decade, Influencers have become a key component of advertising objectives globally. What marketers say about influencer marketing; Approximately 70% of marketers use influencers for content promotion and product launches(1) 84% of marketers believe that influencer marketing is successful(1) 36% of marketers use micro-influencers(3) 30% of […]

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May 29, 2020

How Your Business Can Adapt to the New Normal

Times are changing and working from home has a new meaning. We know that small businesses have been hit disproportionately hard right now, and marketing in these times can be difficult. This week’s #VCMPerspectives is focused on us: the marketers, business owners, and people trying to get by in unusual times. We hope these new […]

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May 29, 2020

How to Communicate with Clients During Pitching

PITCHING a concept or presentation to a client can really be nerve-wracking. It is a normal reaction, especially if we are presenting our pitch to a top-notch brand. But, there are ways for us to talk to these potential partners without showing the nervousness—even though you feel it in your core. Be confident THIS is […]

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May 29, 2020

How to Be Creative and Productive with a Toddler During the ECQ

BEING a mom or a father of a toddler is a challenging role because at this age, the child needs someone who can make sure that she continues to develop into becoming smart, healthy and strong. Mommy Mariel Padilla, a well-known celebrity Mom, shares some of the activities that she and Isabella, her first born, […]

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