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March 31, 2026

Maris Racal: The Gen Z Powerhouse

In today’s ever-evolving digital landscape, few celebrities embody the spirit of Gen Z quite like Maris Racal. More than just a household name, she represents a new era of influence—one rooted in authenticity, mindful living, and multi-dimensional creativity. From championing mental health to embracing a high-energy lifestyle, Maris is not just keeping up with trends, […]

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March 26, 2026

What Makes Emilio Daez a Top Choice for Brand Ambassadors in 2026

Companies want personalities who represent values, credibility, and real connection with their audience, this is exactly why Emilio Daez stands out as one of the most ideal brand ambassadors of his generation. With the rare combination of intelligence, athletic discipline, authenticity, and love for adventure, he naturally fits the qualities that brands want to communicate […]

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Recent Blogs

May 29, 2020

The Opportunity is Now: Hiring and Choosing the Perfect Ambassador for a Brand

EVERY brand needs their own brand ambassador to communicate their company’s vision and mission to the public. It is not an easy task match a talent and endorse them to a brand, and make them believe that the talent could be their perfect spokesperson to represent them. So as a guide to make this hard […]

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May 29, 2020

Podcasts and How They Advanced the Digital Landscape

Podcasts have actually been here for like forever. But why did it suddenly become a hit in this day and age? It was around February 2019 when the music-streaming platform Spotify acquired Gimlet, which was a podcast publisher. This attracted a lot more people to try and listen to podcasts. But why is it very […]

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May 20, 2020

Is Digital Really the New Normal for the Philippines?

The Philippines is on the verge of a drastic shift. With a population that loves to go out and about, we are seeing a change in the daily lives of Filipinos not guided by preference but by necessity. The current pandemic has forced the shift in consumer habits across industries and is causing businesses to […]

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April 27, 2020

How to Boost Your Brand with VCM Celebrity Influencers

Celebrity influencers spend time creating contents and building up a legion of loyal supporters who share many aspects of their lives. In order to boost their brand image, businesses use powerful marketing actions such as celebrity influencer marketing, especially in this day that we are most of the time, online.   View this post on […]

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April 23, 2020

20 random facts about Jasmine Curtis-Smith

Jasmine Curtis-Smith has been steadily gaining the recognition she deserves for her hard work and passion for her career. From the sweet little sister of Anne Curtis, Jasmine was able to cement her own place in Philippine show business—thanks to her perseverance to strive forward. Now, we have an idea that Jasmine is a versatile […]

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April 23, 2020

VCM’s Endorsement Management Department: Still Rolls Despite ECQ

Updated: Jul 28, 2020 VIDANES Celebrity Marketing (VCM) has been known in the industry as a reliable celebrity source for advertisers that are looking for talents to represent their brand. VCM has a multitude of in-house celebrities; such as Robin Padilla, Jasmine Curtis-Smith, Mikael Daez, Megan Young, Joyce Pring, Baste Duterte and so on, but […]

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