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April 8, 2026

Modern Motherhood Made Smarter: Megan Young’s Everyday Essentials at Home

People have long known Megan Young as the woman who brought home the Miss World crown in 2013, a milestone that opened doors to countless opportunities in endorsements, television series, hosting, and more. Over the years, she has built a well-established career in the entertainment industry, becoming accustomed to the fast-paced demands and expectations that […]

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April 1, 2026

Channeling Your Inner Joyce Pring: 5 Ways to Stay Strong and Flexible at 34 Weeks Pregnant

At 34 weeks pregnant, Joyce Pring, who is gracefully navigating her third pregnancy while balancing work, family, and life, many moms-to-be like her find themselves juggling both joy and fatigue. As you prepare for your baby’s arrival, staying strong and flexible, both physically and mentally, becomes more important than ever. So, how can you thrive […]

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Recent Blogs

June 15, 2020

Celebrity Endorsement: An Effective Marketing Strategy

As we all know by now, Celebrity Endorsement has been a marketing strategy that many brands use to enhance their advertising campaigns. Of course, the effectiveness of engaging a celebrity in advertising is dependent on many variables but in the Philippines due to its specific socioeconomical characteristics it has proven quite successful time after time. […]

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Trends and Strategies for Celebrities in the New Normal

June 11, 2020

Trends and Strategies for Celebrities in the New Normal

Trends and Strategies for Celebrities in the New Normal Updated: Jul 28, 2020 As the country shifts to the New Normal and eases restrictions around the country, our target markets are also changing. Across the board, these customers are also bringing in new habits that they have been accustomed to in previous months. This sudden […]

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June 4, 2020

How to Stay Relevant Amidst a Global Pandemic

The game this year for both brands and influencers has drastically changed. Getting out the key messages for content this year has been a total rollercoaster. All of a sudden, there are no written playbooks that have been published and everyone is treading on unfamiliar waters. In an unfamiliar situation, the ability of brands and […]

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June 1, 2020

Building a Social Media Influencer in Gen Z

BEING a social media influencer would mean that one should be a role model, a positive one, for the community, and being a social media influencer can be a challenging job especially on doing good things for people to follow suit. But, if an aspiring social media influencer will be from Generation Z, or so […]

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May 31, 2020

A Day in the Life of a Celebrity Brand Associate

TALK about the glamour, glitz, coordination, fun, and BIG CELEBRITIES!!! These are the typical-behind-the-camera scenes a fan girl would love to experience in her everyday life! This is my usual day as a Celebrity Brand Associate of Mr. Robin Padilla, Daniel “DJ” Padilla, Kathryn Bernardo, Robi Domingo, Mikael Daez, and Megan Young, the most beloved […]

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May 31, 2020

5 Fundamental Steps When Matching a Brand with a Celebrity Endorser

“Celebrity Endorsement” has become a familiar term in advertising and marketing, it is when a brand, company or a non-profit organization engages a well-known personality with a campaign and uses their social status, fame, persona, and popularity to promote a product, service or a cause. As a celebrity and celebrity endorsement manager myself, for the […]

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